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Dear Guest, How Did You Sleep?

Dear Guest, How Did You Sleep?


Since prehistoric times human beings have moved towards other geographical areas for commercial purposes and exchange, for which they needed shelters to stay with the primary objective of resting. This need gave rise to establishments which were the precursors of hotels.

Rest is a vital human need that replenishes and recharges the human battery. The greater effectiveness of our rest is achieved when we sleep. Sleep is a physiological state of self-regulation and uniform repose of an organism. Although sleep needs vary according to the age, sleep for all human beings represent a vital essential function and human beings cannot live without sleep. Restorative sleep, which repairs the body every day, is complementary and essential to ensure wakefulness and is physiologically necessary.

In many hotels, unfortunately, there is still a tendency to pay more attention to the guests when they are awake than when they are asleep, ignoring the quality of their rest. A rough night’s sleep influences their emotional state which is a determining factor of their behavioral and relational patterns the next day. In my experience guests are more likely to approach best behaviors towards the environment after a good night's sleep and thus facilitate the interaction of hoteliers with them, increasing the degree of relationship and knowledge. This way, we can begin the offering of more services tailored to their needs. This means that the hotels should pay special attention to this need, biological and emotional, in order to get its complete satisfaction in each of the guests.

The Hotel Guest Sleep Experience goes far beyond the type of mattress, bedding fabric quality and types of pillows offered.  This is about providing our customers Sleep Stimulating Atmospheres, to help them renew and maintain their physical and emotional well-being. I want to share with you some ideas that we could use to help our guests to reach the realm of mythological God Morpheus:

       1- Vision: the lighting influences our biological clock as it is known to inhibit melatonin (sleep              hormone) secretion by the pineal gland in the brain, so it is important to consider                          the intensity of light in the guest's room, as well as its color because according to                            experts there are colors that invoke a sense of tranquility and ensure a good                                  night's sleep; light blue, spring green or purple lavender colors, are all facilitators                            of atmospheres of relaxation, tranquility and peace. Type, intensity, and location                            of the lights for reading also influence our ability to fall asleep. It is proven that                              the simple act of getting up to turn off a light after reading in bed would                                        stimulate our vigil, then:

            What if we use reading lights (in different colors) which turns off after a set time                            according to each guest preference? 

            What if we offer a menu of superb relaxation images through the interactive television                   system...?

       2- Smell, sensory organ, helps us to achieve a good night's sleep. Studies reveal that the smell             of a room is a determining factor to get a good sleep and certain aromas induce to                         sleep, even more than medication, then:

            What if we spray the pillows and sheets or aromatize the room (according to request) with             delicate drops of lavender or jasmine, scents, which, par excellence, induce to get a good             sleep?

            Or if we prepare for her/him lukewarm water for bath with these aroma oils a few                       moments before the guest is retiring to bed, or if we offer body creams having the same               essence?

       3- Sound is another powerful activator of our biological clock which, when activated is                       responsible for us to wake up. Thus, to ensure a good sleep is essential to ensure                             silent scenarios. However, there are many human beings who need certain sounds to                       fall asleep. There are sounds that help our body to relax in preparation for a                                   profound sleep.

            What if we offer a menu of sounds such as rain falling, or birdsong, or the sound of ocean               waves, by using the interactive television system?

      4- Nutrition: the quality of our night's rest is largely determined by what we eat and drink                   before going to sleep. There are foods and beverages that induce to sleep since                             they contain melatonin precursor’s elements such as oats, cherries, corn, red                                 wine, tomatoes, potatoes, nuts, rice and herbal teas based on chamomile, anise                             or fennel, then:

            What if we developed a special menu just for having a good sleep?


According to my experience, guests who could most benefit from the advantages of My Sleep Experience are those who come from geographic regions with great difference in time zones, as the jet lag will influence their behavioral patterns, i.e. being awake in the early hours of the morning and retired to rest early in the evening, which will determine the types and frequency of services required.

In summary, My Sleep Experience is a distinctive tool for hotels committed to make guests feel important, valued and above all renewed. So do not forget to ask to each single guest:

Dear Mr./Ms...... How did you sleep?


Last modified on Tuesday, 22 April 2014 17:09

Osvaldo Torres Cruz


Osvaldo Torres Cruz has been a Hotel Butler at the Alvear Palace Hotel in Buenos Aires, Argentine since 2004. The Buenos Aires Luxury Hotel is a member of The Leading Hotels of the World. Since 2007, Mr. Cruz has been a Member of the International Institute of the Modern Butler in USA (IIMB). He has been an invited speaker and lecturer on customised services in Hospitality by INACAP University, Chile and San Ignacio de Loyola University, Peru, Leading Schools of the World.


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